Source: FranopolisFit4Mom
The Business
SourcesThe franchisor was formed in October 2002 and began the franchisor’s business operations and licensing the rights to the Stroller Strides ® System in January 2003.
2025 FDD · PDF Page 9 · Item 1 · View Source
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Source NotesWe were formed in October 2002 and began our business operations and licensing the rights to the Stroller Strides ® System in January 2003.
What It Costs
SourcesYour location, business format and operating plan can change the total.
Where Your Startup Money Goes
| Cost | Disclosed Amount | Source |
|---|---|---|
| Initial Fee | $1,995 to $13,395 | 2025 FDD · PDF Page 22 Initial Fee 2 $1,995 to $13,395 |
| Signs | $0 to $250 | 2025 FDD · PDF Page 23 Signs 10 $0 to $250 |
| Business License | $50 to $100 | 2025 FDD · PDF Page 23 Business License 8 $50 to $100 |
| Real Estate and Improvements | $0 | 2025 FDD · PDF Page 22 Real Estate and Improvements 3 $0 |
| Office Equipment | $0 to $2,000 | 2025 FDD · PDF Page 22 Office Equipment 4 $0 to $2,000 |
| Training and Travel Expenses to Attend Training | $0 to $2,000 | 2025 FDD · PDF Page 23 Training and Travel Expenses to Attend Training 11 $0 to $2,000 |
| Exercise Equipment | $200 to $400 | 2025 FDD · PDF Page 22 Exercise Equipment 5 $200 to $400 |
| Supplies | $0 to $1,000 | 2025 FDD · PDF Page 23 Supplies 9 $0 to $1,000 |
| Insurance | $500 to $1,500 | 2025 FDD · PDF Page 23 Insurance 6 $500 to $1,500 |
| Business Entity Formation | $0 to $3,000 | 2025 FDD · PDF Page 23 Business Entity Formation 7 $0 to $3,000 |
| Total | $2,745 to $28,685 | 2025 FDD · PDF Page 23 Total 14 $2,745 to $28,685 |
| Additional Funds (3 months of operations) | $0 to $3,240 | 2025 FDD · PDF Page 23 Additional Funds 13 (3 months of operations) $0 to $3,240 |
| Permit and License fees | $0 to $800 | 2025 FDD · PDF Page 23 Permit and License fees 12 $0 to $800 |
| Advertising | $0 to $1,000 | 2025 FDD · PDF Page 23 Advertising $0 to $1,000 |
Line items are shown as disclosed. Some costs overlap or apply to different formats; do not add them together without reviewing the source.
SourcesKey Franchise Fees
- Marketing & Advertising
View Disclosed Terms
Brand Fund Contribution Up to 3% of your Business’s monthly Gross Sales
2025 FDD · PDF Page 15 · Item 6
Review Fee Sources
Fees And Payment Terms
| Fee | Disclosed Terms | Source |
|---|---|---|
| Renewal Fee | Renewal Fee 5 6% or 12% of then- current Initial Franchise Fee, depending on the length of your renewal term | 2025 FDD · PDF Page 17 |
| Stroller Strides Format Certification — per attendee, including FIN pricing | Stroller Strides Format Certification Foundations Course $199 to $249 or $99 to $149 if you are a member of the FIT4MOM Instructor Network (“FIN”) | 2025 FDD · PDF Page 13 |
| FITBABY® Format Certification | FITBABY® Format Certification 12 Currently, $199 to $249 per person or $99 to $149 with FIN | 2025 FDD · PDF Page 19 |
| Transfer to controlled business entity modification fee | If the franchise is transferred to a business entity you control, you will pay us a $350 modification fee. New franchisees (i.e., a franchisee not purchasing an existing franchise as a resale or renewing an existing franchise) may transfer to a business entity at no cost, within the first 90 days of ownership. | 2025 FDD · PDF Page 21 |
| Contract Cancellation Fee | Contract Cancellation Fee $1,500 Payable upon signing of early termination agreement You must pay us a cancellation fee if the Franchise Agreement is terminated before its scheduled expiration date, in addition to remaining Monthly Franchise Fees owed | 2025 FDD · PDF Page 17 |
| Optional National Conference or Regional Summit | Optional National Conference or Regional Summit 10 Varies based on days attending and travel costs, currently ranges from $169 to $1,000 per person | 2025 FDD · PDF Page 20 |
| FIT4MOM Program Membership Fee — Classic | FIT4MOM Program Membership Fee 9 Classic: $35 to $50 per year, per person, per certification; $75 to $99 late fee if membership has lapsed 60 days or more | 2025 FDD · PDF Page 20 |
| FIT4MOM Program Membership Fee — FIN | FIT4MOM Instructor Network (“FIN”): $9.99 to $12.99 per month for all certifications; $75 to $99 late fee if membership has lapsed more than 60 days | 2025 FDD · PDF Page 20 |
| FIT4MOM Program Membership late fee | Classic: $35 to $50 per year, per person, per certification; $75 to $99 late fee if membership has lapsed 60 days or more | 2025 FDD · PDF Page 20 |
| Monthly Franchise Fee — Regional | Monthly Franchise Fee 2 Lite = $99 per month; Classic = $199 per month; Extended = $299 per month; Regional = $399 per month | 2025 FDD · PDF Page 14 |
| Monthly Franchise Fee — Lite | Monthly Franchise Fee 2 Lite = $99 per month; Classic = $199 per month; Extended = $299 per month; Regional = $399 per month | 2025 FDD · PDF Page 14 |
| Transfer Fee | Transfer Fee 6 30% of the then- current Initial Franchise Fee. If we refer a prospective buyer to you, 45% of then- current Initial Franchise Fee will apply. If adding or dropping an owner, 15% of the then- current Initial Franchise Fee will apply | 2025 FDD · PDF Page 17 |
| Monthly Franchise Fee — Extended | Monthly Franchise Fee 2 Lite = $99 per month; Classic = $199 per month; Extended = $299 per month; Regional = $399 per month | 2025 FDD · PDF Page 14 |
| Monthly Franchise Fee — Classic | Monthly Franchise Fee 2 Lite = $99 per month; Classic = $199 per month; Extended = $299 per month; Regional = $399 per month | 2025 FDD · PDF Page 14 |
| Initial franchise fee — Regional, 5-year contract | If you choose the 5-year contract option, you must pay us an initial franchise fee of $4,595 if you elect the Classic pricing plan, $7,595 if you elect an Extended pricing plan, and $10,595 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Failure to Provide Proof of Insurance | Failure to Provide Proof of Insurance $500 Due immediately upon failure to provide proof of insurance | 2025 FDD · PDF Page 19 |
| Initial franchise fee — Classic, 5-year contract | If you choose the 5-year contract option, you must pay us an initial franchise fee of $4,595 if you elect the Classic pricing plan, $7,595 if you elect an Extended pricing plan, and $10,595 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Initial franchise fee — Regional, 3-year contract | For the standard 3-year contract, you must pay us an initial franchise fee of $1,995 if you elect a Lite pricing plan, $7,495 if you elect a Classic pricing plan, $10,495 if you elect an Extended pricing plan, and $13,395 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Program Membership reinstatement — Note 9 | If your Classic Membership or FIN Membership lapses for more than 60 days past its expiration date, a $75 fee per person, per certification, will be assessed to reinstate your FIT4MOM Program Membership. | 2025 FDD · PDF Page 22 |
| Unauthorized Class, Event, or Advertising | Unauthorized Class, Event, or Advertising $500 per Class, Event, or Advertising | 2025 FDD · PDF Page 20 |
| Failure to Get Pre-Approval for Marketing | Failure to Get Pre- Approval for Marketing $250 for first violation; $500 for subsequent violation | 2025 FDD · PDF Page 19 |
| Body Well® & Body Boost® Certification | Body Well® & Body Boost® Certification 12 Currently, $299 to $349 per person or $199 to $249 with FIN | 2025 FDD · PDF Page 18 |
| Territory modification deposit | You may hold the territory for 30 days with a deposit of $250, which will be applied to the fee at the time of signing | 2025 FDD · PDF Page 16 |
| Initial franchise fee — Extended, 3-year contract | For the standard 3-year contract, you must pay us an initial franchise fee of $1,995 if you elect a Lite pricing plan, $7,495 if you elect a Classic pricing plan, $10,495 if you elect an Extended pricing plan, and $13,395 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Run Club+ Format Certification — per attendee, including FIN pricing | Run Club+ Format Certification Foundations Course $199 to $249 or $99 to $149 with FIN | 2025 FDD · PDF Page 14 |
| FIT4BABY Format Certification — per attendee, including FIN pricing | FIT4BABY Format Certification Foundations Course $199 to $249 or $99 to $149 with FIN | 2025 FDD · PDF Page 13 |
| Monthly Systems Access Fee | Monthly Systems Access Fee 7 $199 per month | 2025 FDD · PDF Page 15 |
| Late payment or declined debit service charge | a $50 service charge will apply if your monthly fee debit is declined by your financial institution for any reason or you fail to make a payment to us when due | 2025 FDD · PDF Page 17 |
| Stroller Barre Format Certification — per attendee, including FIN pricing | Stroller Barre Format Certification Foundations Course $199 to $249 or $99 to $149 with FIN | 2025 FDD · PDF Page 13 |
| Membership — annual per format | Memberships Format Course $35 to $50 per format per year $9.99 to $12.99 per month | 2025 FDD · PDF Page 14 |
| Monthly Royalty Fee — Lite | Monthly Royalty Fee 5% of Gross Sales for Lite Model; 4% of Gross Sales for Classic, Extended, and Regional Models 4 | 2025 FDD · PDF Page 15 |
| Initial franchise fee — Classic, 3-year contract | For the standard 3-year contract, you must pay us an initial franchise fee of $1,995 if you elect a Lite pricing plan, $7,495 if you elect a Classic pricing plan, $10,495 if you elect an Extended pricing plan, and $13,395 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Territory Expansion Fee | Territory Expansion Fee (For Classic, Extended, and Regional Models) $2,500 for additional territory within next plan size parameters; Monthly Franchise Fee would increase by $100 per month | 2025 FDD · PDF Page 16 |
| Territory Modification Fee | Territory Modification Fee 8 $350 per territory modification | 2025 FDD · PDF Page 16 |
| Initial franchise fee — Extended, 5-year contract | If you choose the 5-year contract option, you must pay us an initial franchise fee of $4,595 if you elect the Classic pricing plan, $7,595 if you elect an Extended pricing plan, and $10,595 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| One-year renewal monthly franchise fee increase | If you elect to renew the franchise for only a one-year renewal term, your Monthly Franchise Fee will be increased by $49 per month. | 2025 FDD · PDF Page 21 |
| Optional Personal Appearance Fee | Optional Personal Appearance Fee $2,000 per day plus travel costs | 2025 FDD · PDF Page 20 |
| Body Boost Format Certification — per attendee, including FIN pricing | Body Boost Format Certification Foundations Course $199 to $249 or $99 to $149 with FIN | 2025 FDD · PDF Page 13 |
| Membership — monthly | Memberships Format Course $35 to $50 per format per year $9.99 to $12.99 per month | 2025 FDD · PDF Page 14 |
| Territory expansion deposit | Must pay a $250 non-refundable deposit when expansion is requested; balance due when you sign the addendum | 2025 FDD · PDF Page 16 |
| Audit | Audit Cost of audit; the cost will vary but may range from $2,500 to $5,000 | 2025 FDD · PDF Page 18 |
| Initial franchise fee — Lite, 3-year contract | For the standard 3-year contract, you must pay us an initial franchise fee of $1,995 if you elect a Lite pricing plan, $7,495 if you elect a Classic pricing plan, $10,495 if you elect an Extended pricing plan, and $13,395 if you elect a Regional pricing plan. | 2025 FDD · PDF Page 12 |
| Strides 360 Format Certification — per attendee, including FIN pricing | Strides 360 Format Certification Foundations Course $199 to $249 or $99 to $149 FIN | 2025 FDD · PDF Page 13 |
| Territory expansion monthly franchise fee increase | $2,500 for additional territory within next plan size parameters; Monthly Franchise Fee would increase by $100 per month | 2025 FDD · PDF Page 16 |
| Monthly Royalty Fee — Classic, Extended, and Regional | Monthly Royalty Fee 5% of Gross Sales for Lite Model; 4% of Gross Sales for Classic, Extended, and Regional Models 4 | 2025 FDD · PDF Page 15 |
| Foundations Course — per attendee | Foundations Course* None $99 to $149* | 2025 FDD · PDF Page 13 |
| Interest — California limitation | The highest interest rate allowed under California law is 10% annually. | 2025 FDD · PDF Page 127 |
| Body Ignite Format Certification — per attendee, including FIN pricing | Body Ignite Format Certification Foundations Course $199 to $249 or $99 to $149 with FIN | 2025 FDD · PDF Page 14 |
| Brand Fund Contribution | Brand Fund Contribution Up to 3% of your Business’s monthly Gross Sales | 2025 FDD · PDF Page 15 |
| Body Well & Body Boost Format Certification — per attendee, including FIN pricing | Body Well & Body Boost Format Certification Foundations Course $299 to $349 or $199 to $249 with FIN | 2025 FDD · PDF Page 13 |
| Class Format Implementation Course | Class Format Implementation Course 13 $49 to $99 Due with online purchase Required if offering this class but not personally teaching the format | 2025 FDD · PDF Page 19 |
Some fees apply only to a specific event or service. These are not all monthly expenses.
SourcesSee how the disclosed startup costs fit your cash, reserves, and financing plans.
Your Role As An Owner
SourcesThe General Manager is not required to own an equity interest in the franchised business.
2025 FDD · PDF Page 47 · Item 15 · View Source
Read The Disclosed Requirements
You must appoint a general manager (which may be you, if you are an individual) who must have successfully completed the initial training the franchisor requires, and who must devote the necessary time and effort to actively manage and operate the FIT4MOM® franchise.
2025 FDD · PDF Page 47 · Item 15 · View Source
Read Source Excerpts
The General Manager is not required to own an equity interest in the franchised business.
Source NotesYou must appoint a general manager (which may be you, if you are an individual) who must have successfully completed the initial training we require, and who must devote the necessary time and effort to actively manage and operate the FIT4MOM® franchise (the “General Manager”).
Territory
SourcesYou do not have an option or right of first refusal under your Franchise Agreement to acquire additional franchises in contiguous areas near you.
2025 FDD · PDF Page 43 · Item 12 · View Source
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Source NotesYou do not have an option or right of first refusal under your Franchise Agreement to acquire additional franchises in contiguous areas near you.
A disclosed territory policy does not confirm that your preferred area is available. Ask the franchisor about the specific area you are considering.
Training & Support
SourcesYou are not required to participate in local or regional advertising cooperatives.
2025 FDD · PDF Page 31 · Item 11 · View Source
Read The Disclosed Requirements
You must begin offering classes within 6 months after signing the Franchise Agreement.
2025 FDD · PDF Page 31 · Item 11 · View Source
You may not begin offering Classes until you and your Instructors are trained in the class format(s) you intend to offer in the operation of your franchise, and provide the franchisor with proof of insurance.
2025 FDD · PDF Page 31 · Item 11 · View Source
Read Source Excerpts
You are not required to participate in local or regional advertising cooperatives.
You must begin offering classes within 6 months after signing the Franchise Agreement.
Source NotesYou may not begin offering Classes until you and your Instructors are trained in the class format(s) you intend to offer in the operation of your franchise, and provide us with proof of insurance.
The Franchise Network
SourcesReported At Year-End 2022
| Year | Franchised At Year-End | Company-Owned At Year-End | Total At Year-End | Source |
|---|---|---|---|---|
| 2022 | 220 | 1 | 221 | 2025 FDD · PDF Page 52 · Item 20 |
These are reported outlet counts, not available territories or a measure of profitability. A dash means a count is not available in this record.
Review The Source Figures
2022 Year-End Counts
Franchised 2022 237 220 -17
Company-Owned 2022 1 1 0
SourcesTotal Outlets 2022 238 221 -17
Inside The FDD
SourcesPlain-language summaries of the available FDD information. Each summary links to its source, with original excerpts available to review.
Sources
The Franopolis report provides the source research. FDD page references identify the supplied excerpts when available.
01The Business And Its Ownership
The franchisor was formed in October 2002 and began the franchisor’s business operations and licensing the rights to the Stroller Strides ® System in January 2003.
2025 FDD · PDF Page 9 · Item 1 · View Source
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Source NotesWe were formed in October 2002 and began our business operations and licensing the rights to the Stroller Strides ® System in January 2003.
02The Leadership Team
The leadership team listed in the FDD includes Lisa Druxman (President/Managing Member).
2025 FDD · PDF Page 11 · Item 2 · View Source
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Source NotesPresident/Managing Member: Lisa Druxman
07Estimated Startup Investment
The FDD estimates a total startup investment of $2,745 to $28,685. Review the listed costs and any conditions before setting your own startup budget.
2025 FDD · PDF Page 23 · Item 7 · View Source
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Source NotesTotal 14 $2,745 to $28,685
08Suppliers And Required Purchases
You also must use the franchisor’s designated merchant processing vendor.
2025 FDD · PDF Page 26 · Item 8 · View Source
The franchisor’s officers do not own a material interest in any unaffiliated supplier.
2025 FDD · PDF Page 26 · Item 8 · View Source
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You also must use our designated merchant processing vendor.
Source NotesOur officers do not own a material interest in any unaffiliated supplier.
11Support, Training And Advertising
You are not required to participate in local or regional advertising cooperatives.
2025 FDD · PDF Page 31 · Item 11 · View Source
You must begin offering classes within 6 months after signing the Franchise Agreement.
2025 FDD · PDF Page 31 · Item 11 · View Source
You may not begin offering Classes until you and your Instructors are trained in the class format(s) you intend to offer in the operation of your franchise, and provide the franchisor with proof of insurance.
2025 FDD · PDF Page 31 · Item 11 · View Source
Read Source Excerpts
You are not required to participate in local or regional advertising cooperatives.
You must begin offering classes within 6 months after signing the Franchise Agreement.
Source NotesYou may not begin offering Classes until you and your Instructors are trained in the class format(s) you intend to offer in the operation of your franchise, and provide us with proof of insurance.
12Territory
You do not have an option or right of first refusal under your Franchise Agreement to acquire additional franchises in contiguous areas near you.
2025 FDD · PDF Page 43 · Item 12 · View Source
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Source NotesYou do not have an option or right of first refusal under your Franchise Agreement to acquire additional franchises in contiguous areas near you.
14Patents, Copyrights And Proprietary Information
You must not use the Confidential Information in any other business.
2025 FDD · PDF Page 47 · Item 14 · View Source
The franchisor has registered no copyright with the United States Copyright Office.
2025 FDD · PDF Page 46 · Item 14 · View Source
The franchisor is not obligated to indemnify you if you are made a party to any proceeding because of the common law copyrights.
2025 FDD · PDF Page 46 · Item 14 · View Source
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You must not use the Confidential Information in any other business.
We have registered no copyright with the United States Copyright Office.
Source NotesWe are not obligated to indemnify you if you are made a party to any proceeding because of the common law copyrights.
15Owner Participation
The General Manager is not required to own an equity interest in the franchised business.
2025 FDD · PDF Page 47 · Item 15 · View Source
You must appoint a general manager (which may be you, if you are an individual) who must have successfully completed the initial training the franchisor requires, and who must devote the necessary time and effort to actively manage and operate the FIT4MOM® franchise.
2025 FDD · PDF Page 47 · Item 15 · View Source
Read Source Excerpts
The General Manager is not required to own an equity interest in the franchised business.
Source NotesYou must appoint a general manager (which may be you, if you are an individual) who must have successfully completed the initial training we require, and who must devote the necessary time and effort to actively manage and operate the FIT4MOM® franchise (the “General Manager”).
16Products And Services You Can Sell
If you operate a FIT4MOM® franchise, you may not offer exercise classes, or sell exercise equipment, nutritional supplements, strollers, or stroller-related accessories, or any of the franchisor’s other designated items for resale, except as the franchisor may permit in writing.
2025 FDD · PDF Page 48 · Item 16 · View Source
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Source NotesIf you operate a FIT4MOM® franchise, you may not offer exercise classes, or sell exercise equipment, nutritional supplements, strollers, or stroller-related accessories, or any of our other designated items for resale, except as we may permit in writing.
17Renewal, Transfer And Ending The Agreement
If in full compliance with the Franchise Agreement, you may renew for successive 1-year or 3-year terms.
2025 FDD · PDF Page 49 · Item 17 · View Source
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Source NotesIf in full compliance with the Franchise Agreement, you may renew for successive 1-year or 3-year terms.
18Public Figures
The franchisor says it does not use public figures to promote this franchise.
2025 FDD · PDF Page 51 · Item 18 · View Source
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Source NotesWe do not use any public figure to promote our franchise.
20Franchise Locations
At the end of 2022, the FDD reports 220 franchised locations and 1 company-owned locations. These are reported locations, not a count of territories available to buy.
2025 FDD · PDF Page 52 · Item 20 · View Source
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22Agreements
The documents listed in this section include a personal guarantee, a confidentiality agreement and a non-compete agreement. Review the applicable agreements before signing; the list does not mean every form applies to every buyer.
2025 FDD · PDF Pages 108, 62 · Item 22 · View Source
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EXHIBIT 3 TO FRANCHISE AGREEMENT PERSONAL GUARANTY GUARANTY AND ASSUMPTION OF OBLIGATIONS
Source NotesExhibit F Non-Disclosure, Non-Solicitation and Non-Competition Agreement
Find The Right Business For The Life You Want.
You don’t have to compare every brand on your own. A franchise consultant can help narrow your options and work through what ownership would ask of you.
Bring your questions about this brand, your priorities and the kind of business you want to run.
Your Role
Understand the hours, sales and people responsibilities behind the ownership model.
Your Shortlist
Spend less time sorting through brands and more time on options worth exploring.
Your Market
Check territory options with franchisors and identify the next questions to ask.
Keep Exploring
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