Source: Franopolis

Real Deals on Home Decor

Real Deals on Home Decor is a retail franchise founded in 2003 that sells home decor and women’s clothing. It operates as a brick-and-mortar retail business rather than a home-based, mobile, or part-time operation. The business serves customers shopping for home decor items and women’s apparel. Franchisees receive training and ongoing support that includes marketing, site selection, field operations, proprietary software, an intranet platform, and online support.

Sources2026 FDD Research

FDD Edition2026Sources

What It Costs

Sources

Where Your Startup Money Goes

Cost	Disclosed Amount	Source
Advertising – — $9000	$9,000 to $15,000	2026 FDD · PDF Page 17 Advertising – 3 months 13 $9,000 to $15,000 As negotiated As incurred Marketing vendors and suppliers
Pre - Opening — $5000	$5,000	2026 FDD · PDF Page 17 Pre - Opening advertising 9 $5,000 As negotiated As negotiated Media vendors and suppliers, or us in our sole discretion
Signs 8 — $5000	$5,000 to $8,000	2026 FDD · PDF Page 17 Signs 8 $5,000 to $8,000 As negotiated As negotiated S uppliers
Addition a l — $20000	$20,000 to $30,000	2026 FDD · PDF Page 17 Addition a l funds - 3 months 14 $20,000 to $30,000 As negotiated As incurred Suppliers, accountant, employees, etc.
Real Deals on Home Décor® branded — $500	$500 to $2,000	2026 FDD · PDF Page 17 Real Deals on Home Décor® branded products 3 $500 to $2,000 Lump sum As incurred Us
Opening inventory — $55500	$55,500 to $85,500	2026 FDD · PDF Page 17 Opening inventory 12 $55,500 to $85,500 Lump sum Before opening Vendors and suppliers
Professional Fees — $1500	$1,500 to $3,500	2026 FDD · PDF Page 17 Professional Fees 10 $ 1,500 to $ 3,500 As negotiated As incurred Attorneys, accountants, etc.
Misc. opening — $500	$500 to $3,000	2026 FDD · PDF Page 17 Misc. opening costs 11 $500 to $3,000 As negotiated As incurred Suppliers, government departments, utilities, etc.
Equipment, furniture — $5000	$5,000 to $13,000	2026 FDD · PDF Page 17 Equipment, furniture, fixtures, décor, and supplies 6 $5,000 to $13,000 As negotiated Before opening if paid to us or an affiliate, or as negotiated S uppliers

Line items are shown as disclosed. Some costs overlap or apply to different formats; do not add them together without reviewing the source.

Sources

Fees And Payment Terms

Fee	Disclosed Terms	Source
Local marketing minimum percentage of gross sales	Note 2: Marketing Fund Fees. The marketing fund fee may be used by us for one or more national or regional marketing and brand development programs, as we choose. In addition, you must spend at least 1% of gross sales and a minimum of $500 per month to advertise your franchise business locally. We may increase the required local marketing amount upon 60 days’ notice to you and we may require you to spend up to $15,000 on local marketing. In addition, you must spend at least $5,000 on pre-opening marketing media to be run during the first week during your opening. These fees are uniformly imposed.	2026 FDD · PDF Page 16
Pre-Opening Assistance — $100	Pre-Opening Assistance Fee We will provide you with up to 3 of our representatives to visit your franchise business and provide you with up to 32 hours prior to your opening to assist with setup and design until it is complete. There is no charge for this training unless the Shoppe setup and design takes more than 32 hours. If more than 32 hours is required, then you must pay our trainer an hourly rate of $100 per hour, plus any additional food, travel, and lodging costs incurred by our representative.	2026 FDD · PDF Page 11
Failure to Complete — $300	Failure to Complete Franchise Agreement Signing Requirements 1,,6 At least $300 per occurrence, or our then-current fee As incurred Upon signing the franchise agreement, you are required to provide us with a fully and correctly signed franchise agreement along with all required initial and ongoing notices, certificates and documents at the times set forth in the franchise agreement and by us.	2026 FDD · PDF Page 14
Successor Franchise — $2000	Successor Franchise Fee 1 $2,000 Prior to entering into a successor franchise agreement A successor franchise agreement is available to you only if you meet each of the requirements described in the franchise agreement at the time of your timely election to enter into a successor agreement.	2026 FDD · PDF Page 12
Initial Training — $500	Initial Training There is no training fee for up to 4 attendees. See Item 7 for more details. We also allow additional people to attend the same initial training as you for an additional fee of $500 per attendee per day.	2026 FDD · PDF Page 11
POS Fee — $200	POS Fee 1,6 Currently, $200 per month as the base price, but is subject to increase as needed On or before the first Wednesday each month, to be paid in accordance with our electronic funds transfer or automatic withdrawal program as developed Monthly fee for our required p oint of sale system. This fee may increase at any time and will be updated periodically in our manuals. The monthly fee may also increase depending on your add- ons with the POS system.	2026 FDD · PDF Page 13
Quality Assurance — $250	Quality Assurance Inspections / Mystery Shopper Fee 1,6 Currently up to $250 per month, plus the cost of any product purchased As incurred You must pay the actual cost of third-party quality assurance inspection mystery shops undertaken at your location. This fee will be updated periodically.	2026 FDD · PDF Page 14
Pre - Opening Marketing — $5000	Pre - Opening Marketing 1,2 $5,000 As incurred You will be required to spend up to this amount on grand opening marketing and promotions in your territory. In our discretion, this amount may be paid to us, and we will then directly pay the vendors and other suppliers of your local marketing.	2026 FDD · PDF Page 11
Relocation Fee — $2500	Relocation Fee $2,500 At the time we approve of the relocation If you wish to relocate your business and we agree, you must pay this fee to us in order to defray our costs.	2026 FDD · PDF Page 12
Limited existing franchise royalty range high	Note 1: Royalty and Fees. Except as shown in the remarks column, all fees are uniformly imposed and payable to us. All fees payable to us or an affiliate are non-refundable. Some of our initial franchise Shoppes and affiliate Shoppes pay a different percentage for fees. A limited number of our franchises pay a royalty between 0% and 3%.	2026 FDD · PDF Page 16
Required Purchases — $2000	Required Purchases from the Franchisor or an Affiliate All franchisees must initially purchase Real Deals on Home Décor® product labels from us at a cost of between $500 and $2,000. These costs and fees will be incurred in the weeks before opening the franchise business.	2026 FDD · PDF Page 11
Local marketing minimum monthly amount	Note 2: Marketing Fund Fees. The marketing fund fee may be used by us for one or more national or regional marketing and brand development programs, as we choose. In addition, you must spend at least 1% of gross sales and a minimum of $500 per month to advertise your franchise business locally. We may increase the required local marketing amount upon 60 days’ notice to you and we may require you to spend up to $15,000 on local marketing. In addition, you must spend at least $5,000 on pre-opening marketing media to be run during the first week during your opening. These fees are uniformly imposed.	2026 FDD · PDF Page 16
Technology Fee — $60	Technology Fee 1,6 Currently $60 per month, but is subject to increase as needed On or before the 15 th day of each month, to be paid in accordance with our electronic funds transfer or automatic withdrawal program as developed Used to provide the Real Deals University portal, and for other technologies as developed and implemented. This fee may increase at any time and will be updated periodically in our manuals.	2026 FDD · PDF Page 13
Convention Fee — $100	Convention Fee 1,6 $100 per attendee per day At the time of registering for the conference or seminar You will also be required to pay all travel, lodging, food, and other expenses for each of your attendees. This registration fee is due even if a required attendee cannot attend.	2026 FDD · PDF Page 14
Marketing Cooperative — 1%	Marketing Cooperative 1 1% of gross sales payable to the co-op, unless a majority of members in Your co- op vote to increase the contribution percentage Payable in accordance with the advertising cooperative’s governing documents If we form a local advertising co - op in your area, any marketing expenditures you make through the co-op is credited towards fulfilling your local obligation.	2026 FDD · PDF Page 12
Local marketing required expenditure maximum	Note 2: Marketing Fund Fees. The marketing fund fee may be used by us for one or more national or regional marketing and brand development programs, as we choose. In addition, you must spend at least 1% of gross sales and a minimum of $500 per month to advertise your franchise business locally. We may increase the required local marketing amount upon 60 days’ notice to you and we may require you to spend up to $15,000 on local marketing. In addition, you must spend at least $5,000 on pre-opening marketing media to be run during the first week during your opening. These fees are uniformly imposed.	2026 FDD · PDF Page 16
Posttermination advance debit maximum	Note 5: Post-Termination, De-Identification, Non-Compliance Fee. In the event You fail to comply promptly with any of your post termination de-identification obligations: (a) you must to pay us $350 per day for each day that you are in default, as a reasonable estimate of the damages suffered by us; and (b) to prevent further injury, we may hire a third-party or use our own personnel to de-identify your unit and/or to carry out any other obligations on your behalf, for which costs you will be responsible. Immediately prior to termination, we will have the right to automatically debit your account up to $5,000 in anticipation of the costs associated with enforcing your post-termination obligations. Any unused portion will be refunded to you within 30 days of our completing the applicable post-termination obligations. This post-termination fee obligation will not affect our right to obtain appropriate injunctive relief and other remedies to enforce the franchise agreement and your obligations.	2026 FDD · PDF Page 16
Interim Management — $500	Interim Management Fee 1,6 Our then - current fee, which is currently $500 per day, per representative, or our then-current rate Time of service Payable if we elect to operate your business during your unapproved closing, unapproved absence, incapacity, death, or after you have been given a notice of default and failed to cure. You must also pay all travel, lodging, food, and other expenses for our representative(s) and other expenses that may be incurred by us to perform such services, plus royalties, advertising fees, and other applicable fees. The interim management period will not last more than 6 months unless otherwise agreed between us.	2026 FDD · PDF Page 14
Initial fee — $30000	Initial Franchise Fee On the signing of the franchise agreement, you must pay an initial franchise fee of $30,000.	2026 FDD · PDF Page 10
Post - Termination — $350	Post - Termination, De-Identification Non-Compliance Fees 1, 5,6 $350 per day Upon billing as incurred See Note 5.	2026 FDD · PDF Page 15
Replacement Training — $500	Replacement Training 1,6 $ 500 per person, per day In advance of training Any new operating principal, key employee and manager must complete initial training prior to taking over. You will be required for paying the travel, lodging, food, and other expenses for your trainees (if applicable) while attending this training.	2026 FDD · PDF Page 13
Early Termination — $50000	Early Termination Liquidated Damages 1,6 The greater of $ 50,000 or the average royalty from the previous 12 months multiplied by the lesser of 24 months or the remaining term of your franchise agreement If you have less than 12 months of royalty history, the monthly average will be calculated or projected based on your operating history or reasonably projected operations Upon termination Payable if your franchise agreement is terminated prior to the expiration of the term. This is only to compensate us for lost royalties and is not our only remedy. For clarity, if there is a gap between the date the franchise business ceases operations and when the franchise agreement is terminated, then the period for calculating the 12-month average royalty will be based on the trailing 12-month period from when the franchise business closed (as compared to the date of termination).	2026 FDD · PDF Page 15
Transfer Fee — $2000	Transfer Fee 1 $2,000 At time of approved transfer Payable when you sell your franchise, substantially all of your assets, or a controlling interest in your franchise and prior to our signing any approval or new agreement. Each individual owner, partner, shareholder, and member must personally guarantee the franchise agreement for us to approve the transfer. The transfer fee is subject to state law.	2026 FDD · PDF Page 15
Physical Copies — 10%	Physical Copies of Marketing Materials 1,6 Our costs, plus 10%, and the costs for shipping and handling Time of delivery You will receive one copy of marketing and promotional materials at no cost to you, other than shipping and handling.	2026 FDD · PDF Page 14
Audit Charge — 2%	Audit Charge 1 Cost of audit Upon billing Payable only if the audit shows an understatement of 2% or more of the amounts owing to us or an affiliate for the period audited, or records are unorganized or unavailable.	2026 FDD · PDF Page 12
System Non - — $2500	System Non - Compliance Fines and Charges 1,4,6 $2,500 per violation Upon billing as incurred See Note 4.	2026 FDD · PDF Page 13
Royalty 1 — 5%	Royalty 1 Up to 7% of gross sales; currently 5% of gross sales Payable weekly each Wednesday in accordance with our electronic funds transfer or automatic withdrawal program as developed Gross sales include all revenue from the franchise business but exclude sales tax and returns or bona fide credits. We can increase the royalty up to the 7% maximum amount at any time upon 30 days’ written notice to you. Royalty will be 7% for any period of time between the end of a term and the signing of a successor franchise agreement.	2026 FDD · PDF Page 11
Non - Sufficient — $50	Non - Sufficient Fund Fees 1,6 $50 per bounced check or insufficient or disputed draft Payable with royalty or upon billing If this fee is higher than what is allowed under state law, the fee will be reduced to the maximum allowed by state law (see state specific addendum).	2026 FDD · PDF Page 12
Transfer Review — $250	Transfer Review Deposit 1,6 $ 250 At the time of notice of a potential transfer You must pay us this non - refundable deposit for us to review a proposed transferee. If the transfer is approved, the deposit will be applied towards the applicable transfer fee.	2026 FDD · PDF Page 15
Additional In - — $750	Additional In - Person Training 1,6 Our then - current fee for additional training, which is currently $500 per person per day for the first 2 on- site visits and $750 per person per day thereafter or $500 per person per day if at our headquarters Upon billing Depending on advanced notice and our availability, you may request additional in-person training. We can also require additional training if you do not pass an inspection, if you are in default or as otherwise determined by us in our sole discretion. You will also be required for paying all our travel, lodging, food, and other expenses.	2026 FDD · PDF Page 13
R elocation Assistance — $750	R elocation Assistance Fee 1,6 $500 per person/per day for the first 2 on- site visits; $750 per person/per day thereafter or $500 per person/per day if held at our headquarters Upon billing Payable if we approve of your relocation. You are required to pay for 2 of our representatives to visit your new premises for at least 2 days. You will also be responsible for all fees associated the visits and all travel, food and lodging of our representative.	2026 FDD · PDF Page 12
Limited existing franchise royalty range low	Note 1: Royalty and Fees. Except as shown in the remarks column, all fees are uniformly imposed and payable to us. All fees payable to us or an affiliate are non-refundable. Some of our initial franchise Shoppes and affiliate Shoppes pay a different percentage for fees. A limited number of our franchises pay a royalty between 0% and 3%.	2026 FDD · PDF Page 16
Late Charges — $100	Late Charges 1,6 $500 per late royalty payment; $100 per unpaid marketing fee; $500 per late report Payable with royalty upon billing Charges begin to accrue the day after any required payment or report is late or and is assessed on a monthly basis. We can adjust these fees at any time.	2026 FDD · PDF Page 12
Posttermination de-identification noncompliance fee per day	Note 5: Post-Termination, De-Identification, Non-Compliance Fee. In the event You fail to comply promptly with any of your post termination de-identification obligations: (a) you must to pay us $350 per day for each day that you are in default, as a reasonable estimate of the damages suffered by us; and (b) to prevent further injury, we may hire a third-party or use our own personnel to de-identify your unit and/or to carry out any other obligations on your behalf, for which costs you will be responsible. Immediately prior to termination, we will have the right to automatically debit your account up to $5,000 in anticipation of the costs associated with enforcing your post-termination obligations. Any unused portion will be refunded to you within 30 days of our completing the applicable post-termination obligations. This post-termination fee obligation will not affect our right to obtain appropriate injunctive relief and other remedies to enforce the franchise agreement and your obligations.	2026 FDD · PDF Page 16
Required Purchases — $500	Required Purchases from the Franchisor or an Affiliate All franchisees must initially purchase Real Deals on Home Décor® product labels from us at a cost of between $500 and $2,000. These costs and fees will be incurred in the weeks before opening the franchise business.	2026 FDD · PDF Page 11
Supplier Evaluation — $500	Supplier Evaluation Fee 1,6 Actual cost but not less than $500 Before we approve suppliers and in advance of testing or review analysis Payable if you want to have unapproved suppliers evaluated for our approval.	2026 FDD · PDF Page 14
Minority Interest — 40%	Minority Interest Transfer Fee 1 Legal and corporate costs and fees Payable prior to our signing any approval or new agreement This fee applies to transfers of up to 40% of your franchisee entity – cumulative during the term of the franchise agreement. Each individual owner, partner, member, and shareholder must personally guarantee the franchise agreement for us to approve the transfer. The transfer fee is subject to state law.	2026 FDD · PDF Page 15
Insurance Reimbursement — $100	Insurance Reimbursement Fee 1,6 Reimbursement of premium amount, plus $100 per hour, per person Upon billing You are required to hold and maintain your own insurance, but if you fail to do so, we have the right to obtain insurance on your behalf.	2026 FDD · PDF Page 13
Preopening marketing minimum expenditure	Note 2: Marketing Fund Fees. The marketing fund fee may be used by us for one or more national or regional marketing and brand development programs, as we choose. In addition, you must spend at least 1% of gross sales and a minimum of $500 per month to advertise your franchise business locally. We may increase the required local marketing amount upon 60 days’ notice to you and we may require you to spend up to $15,000 on local marketing. In addition, you must spend at least $5,000 on pre-opening marketing media to be run during the first week during your opening. These fees are uniformly imposed.	2026 FDD · PDF Page 16
Franchisor-controlled adjustable fee annual cumulative increase maximum	Note 6: Fee Increase. If a fee is subject to increase by us (rather than a third party), the increase will not be more than the equivalent of 10% per year (cumulative) during the term of your franchise agreement to adjust to increased costs. This only applies to fees that are subject to change by us. If we do not designate that a fee is subject to change, the fee will remain the same during the term of the franchise agreement. Costs charged by third parties are subject to change at any time and do not have an annual cap.	2026 FDD · PDF Page 16
Transfer Training — $10000	Transfer Training Fee 1,6 $10,000 Payable prior to our signing any approval or new agreement Either you or the new buyer must pay this training fee.	2026 FDD · PDF Page 15
Marketing Fund — 1.5%	Marketing Fund Fee 1, 2 Up to 2% of gross sales; currently 1.5% of gross sales Payable weekly each Wednesday in accordance with an electronic funds transfer or automatic withdrawal program, as developed W e can increase the marketing fee to 2% of gross sales with 30 days’ notice to you.	2026 FDD · PDF Page 11
Interest Charges — 18%	Interest Charges 18% interest or maximum rate permitted by state law, whichever is less Payable with royalty or upon billing Interest begins to accrue after the due date of any required payment.	2026 FDD · PDF Page 12

Some fees apply only to a specific event or service. These are not all monthly expenses.

Sources

Territory

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Read The Disclosed Requirements

Exclusive Territory You will receive an exclusive territory for your franchise business, meaning that the franchisor will not establish another franchise, company or affiliate owned Shoppe using the Real Deals on Home Décor® trademark within your territory so long as you are in strict compliance with your franchise agreement. Grant of Territory Under the franchise agreement, the franchisor will grant you the right to use the system and proprietary marks solely within a specific geographic area, the boundaries of which will be described in the franchise agreement.

2026 FDD · PDF Page 31 · Item 12 · View Source

Read Source Excerpts

Exclusive Territory You will receive an exclusive territory for your franchise business, meaning that we will not establish another franchise, company or affiliate owned Shoppe using the Real Deals on Home Décor® trademark within your territory so long as you are in strict compliance with your franchise agreement. Grant of Territory Under the franchise agreement, we will grant you the right to use the system and proprietary marks solely within a specific geographic area, the boundaries of which will be described in the franchise agreement.
2026 FDD · PDF Page 31 · Item 12

Source Notes

A disclosed territory policy does not confirm that your preferred area is available. Ask the franchisor about the specific area you are considering.

Inside The FDD

Sources

Plain-language summaries of the available FDD information. Each summary links to its source, with original excerpts available to review.

Sources

Research Data: Franopolis

The Franopolis report provides the source research. FDD page references identify the supplied excerpts when available.

12Territory

2026 FDD · PDF Page 31 · Item 12 · View Source

Read Source Excerpts

Exclusive Territory You will receive an exclusive territory for your franchise business, meaning that we will not establish another franchise, company or affiliate owned Shoppe using the Real Deals on Home Décor® trademark within your territory so long as you are in strict compliance with your franchise agreement. Grant of Territory Under the franchise agreement, we will grant you the right to use the system and proprietary marks solely within a specific geographic area, the boundaries of which will be described in the franchise agreement.
2026 FDD · PDF Page 31 · Item 12

Source Notes

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Territory

Inside The FDD

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