WetFuel
WetFuel Franchising, LLC, a Wyoming limited liability company formed in 2025, offers franchises for mobile fuel delivery. Franchisees serve commercial fleets, equipment, generators, and job sites by delivering fuel and DEF directly to tanks. The franchisor says it has no parent or predecessor and does not itself operate this type of business; its affiliate, WetFuel, LLC, has operated the model since 2023 and may provide support or services from time to time.
What It Costs
Open The Full FDDJune 2026 amended FDD; low vehicle estimate assumes an existing truck. Includes three months of additional funds, excluding owner compensation.
Where Your Startup Money Goes
| Cost | Disclosed Amount | Source |
|---|---|---|
| Initial Franchise Fee | $60,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Payment timing is subject to conflicting signing and deferral provisions. |
| Rent | $1,000 to $3,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 One month plus security deposit; assumes negotiated free rent during buildout. |
| Leasehold Improvements | $0 to $7,500 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Table label retained; associated footnote describes utility deposits. Confirm scope. |
| Market Introduction And Opening Advertising | $6,500 to $14,500 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Opening-spend descriptions differ across the FDD; confirm the applicable schedule. |
| Furniture, Fixtures And Equipment | $7,750 to $25,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Computer Systems | $2,500 to $12,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Includes the disclosed technology setup/onboarding component. |
| Insurance | $2,000 to $15,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Equipment And Vehicle | $30,000 to $170,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Low end assumes an existing suitable truck. Trailer, outfitted-vehicle and lease assumptions differ; obtain a quote. |
| Signage | $1,500 to $5,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Office Expenses | $500 to $1,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Inventory And Storage Tank | $27,250 to $95,500 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Licenses And Permits | $1,000 to $5,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Professional Fees | $1,000 to $3,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Training Travel | $1,000 to $4,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 |
| Additional Funds — Three Months | $30,000 to $70,000 | 2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · PDF Page 27 Excludes owner compensation. |
Line items are shown as disclosed. Some costs overlap or apply to different formats; do not add them together without reviewing the source.
Open The Full FDDKey Franchise Fees
- Initial Franchise Fee
View Disclosed Terms
$60,000 standard fee. Qualifying veteran discount and additional-territory terms apply; confirm payment timing.
2026 FDD · PDF Page 12 · PDF Page 13 · PDF Page 25 · Item 5
Review Fee Sources- Royalty
View Disclosed Terms
Greater of 9% of defined Gross Profit or monthly minimum: months 1–6 $0; 7–12 $750; 13–24 $1,500; month 25 onward $2,500. Gross Profit is before operating expenses.
2026 FDD · PDF Page 14 · PDF Page 23 · PDF Page 24 · PDF Page 66 · PDF Page 67 · Item 6
Review Fee Sources- Marketing & Advertising
View Disclosed Terms
Greater of 1% of Gross Profit or $750/month is stated, with an increase provision up to 2%. Confirm how the floor and percentage limit interact.
2026 FDD · PDF Page 14 · Item 6
Review Fee Sources
Fees And Payment Terms
| Fee | Disclosed Terms | Source |
|---|---|---|
| Initial Franchise Fee | $60,000 standard fee. Qualifying veteran discount and additional-territory terms apply; confirm payment timing. | 2026 FDD · PDF Page 12 · PDF Page 13 · PDF Page 25 |
| Royalty | Greater of 9% of defined Gross Profit or monthly minimum: months 1–6 $0; 7–12 $750; 13–24 $1,500; month 25 onward $2,500. Gross Profit is before operating expenses. | 2026 FDD · PDF Page 14 · PDF Page 23 · PDF Page 24 · PDF Page 66 · PDF Page 67 |
| Brand Fund | Greater of 1% of Gross Profit or $750/month is stated, with an increase provision up to 2%. Confirm how the floor and percentage limit interact. | 2026 FDD · PDF Page 14 |
| Local Marketing | Greater of $750/month or 1% of Gross Profit is stated, with an increase provision up to 2% on written notice. Confirm how the floor and limit interact. | 2026 FDD · PDF Page 15 |
| Required Software Subscription | $500 to $750 per month paid directly to the software provider. | 2026 FDD · PDF Page 18 |
| System Technology | $200 to $500 per month once the system is implemented and required; separate from software subscriptions. | 2026 FDD · PDF Page 19 |
| Technology Setup And Onboarding | $1,500 to $4,000 before access to required systems; included in Item 7’s computer estimate. | 2026 FDD · PDF Page 19 · PDF Page 26 |
| Optional Local Marketing Service | $500/month; counts as $500 toward required local marketing. Optional service, not an additional mandatory fee. | 2026 FDD · PDF Page 15 · PDF Page 40 |
| Renewal | $10,000 when entering a successor agreement and meeting renewal conditions. | 2026 FDD · PDF Page 20 |
| Transfer | 50% of the then-current initial franchise fee, plus stated broker, training, legal, administrative and other costs. | 2026 FDD · PDF Page 22 |
Some fees apply only to a specific event or service. These are not all monthly expenses.
Open The Full FDDSee how the disclosed startup costs fit your cash, reserves, and financing plans.
Your Role As An Owner
Open The Full FDDThe franchisee is not required to personally run day-to-day operations, but WetFuel recommends substantial time and attention. A Principal Executive must be designated and own at least 10% of the business, complete initial training, actively supervise operations, and not act only as a passive investor. The Principal Executive must make reasonable efforts to attend required meetings and cannot miss more than three consecutive required meetings.
2026 FDD · PDF Page 57 · Item 15 · View Source
Read The Disclosed Requirements
The franchisee need not personally supervise work at customer sites. A hired general manager may do so and, if the franchise is entity-owned, need not have an ownership interest; the general manager must complete WetFuel’s training. If requested, the general manager must sign confidentiality and noncompetition agreements. The FDD says no other manager restrictions are required.
2026 FDD · PDF Page 57 · Item 15 · View Source
If an entity owns the franchise, all its owners must sign the Guaranty and Non-Compete Agreement. A manager may handle operating duties, but the Principal Executive must actively supervise; the disclosed arrangement is not passive ownership.
2026 FDD · PDF Page 57 · Item 15 · View Source
Territory
Open The Full FDDThe agreement defines the territory using geographic boundaries, generally around a population of 300,000. It is not an exclusive territory: WetFuel reserves rights involving national and regional accounts, government contracts and other channels. The FDD contains conflicting statements about when territorial rights may change, so a definitive protection or modification rule is not presented here. Confirm the applicable territory terms with the franchisor before relying on them.
2026 FDD · PDF Page 50 · PDF Page 51 · PDF Page 52 · PDF Page 53 · Item 12 · View Source
A disclosed territory policy does not confirm that your preferred area is available. Ask the franchisor about the specific area you are considering.
Training & Support
Open The Full FDDThe initial training program covers fuel safety, equipment, dispatch, technology, sales and market launch. Its schedule lists 18 classroom hours and 28 on-the-job hours, with attendance and satisfactory completion required before opening. WetFuel may vary training for attendees’ experience. Travel and living expenses are the franchisee’s responsibility. The FDD also describes staffing guidance and operating advice, but its descriptions of opening support differ; confirm the actual opening-support package in writing.
2026 FDD · PDF Page 44 · PDF Page 49 · PDF Page 50 · Item 11 · View Source
Franchisor Financing
Open The Full FDDWetFuel says it does not provide direct or indirect financing and does not guarantee a franchisee’s note, lease, or other obligations. This disclosure does not say whether financing may be available from outside lenders.
2026 FDD · PDF Page 39 · Item 10 · View Source
Explore Listed Locations
Exhibit F in the reviewed 2026 FDD lists no current or former franchisees for its reporting period. There are no franchisee addresses to map from this source. This does not establish current locations or territory availability.
2026 FDD - Exhibit F, PDF Page 131 ↗
Ask the franchisor for current locations and whether your area is available.
Add your area to the questions you want a franchisor to confirm.
Inside The FDD
Open The Full FDDPlain-language summaries of the FDD. Follow the page links to read the original document and its conditions.
Source-linked summaries of this FDD. Unresolved terms are omitted.
Sources
01The Franchisor And The Business
WetFuel Franchising, LLC, a Wyoming limited liability company formed in 2025, offers franchises for mobile fuel delivery. Franchisees serve commercial fleets, equipment, generators, and job sites by delivering fuel and DEF directly to tanks. The franchisor says it has no parent or predecessor and does not itself operate this type of business; its affiliate, WetFuel, LLC, has operated the model since 2023 and may provide support or services from time to time.
2026 FDD · PDF Page 8 · PDF Page 11 · Item 1 · View Source
Franchisees operate under the WetFuel brand using the system’s service model, technology platform, and equipped fuel trucks. The FDD describes the business as competing with independent operators, chains, and other franchises that provide on-demand fuel delivery to fleets, equipment, and generators.
2026 FDD · PDF Page 9 · Item 1 · View Source
02Business Experience
Cory Albertson has been a member of WetFuel Franchising in Meridian, Idaho, since July 2025. The FDD lists him as founder and CEO of affiliate WetFuel, LLC, from November 2023 to the present, and as founder and co-owner of Craftsman Unlimited Haircuts from March 2017 to October 2021.
2026 FDD · PDF Page 11 · Item 2 · View Source
Stephen Thomas has been a member of WetFuel Franchising in Meridian, Idaho, since July 2025. His listed experience includes founder and director of training at WetFuel, LLC, from November 2023 to the present; fuel and oil delivery work at Co-Energy Fuel Delivery from January 2014 to November 2023; and founder and co-owner of Craftsman Unlimited Haircuts from March 2017 to October 2021.
2026 FDD · PDF Page 11 · Item 2 · View Source
03Litigation
The FDD states that no litigation is required to be disclosed in this item. That is the disclosure statement for this item; it does not establish that no litigation has ever occurred.
2026 FDD · PDF Page 11 · Item 3 · View Source
04Bankruptcy
The FDD states that no bankruptcy information is required to be disclosed in this item. This does not establish that no bankruptcy history exists; it states only that no information is required to be disclosed here.
2026 FDD · PDF Page 11 · Item 4 · View Source
05Initial Fees
The standard initial franchise fee is $60,000. The FDD describes a 10% discount for qualifying honorably discharged veterans for their first franchise, with proof required. Additional population and multi-territory purchases can change the upfront fee. The document contains conflicting payment-timing language, including a deferral provision; confirm the applicable agreement and state terms rather than assuming it is all due at signing.
2026 FDD · PDF Page 12 · PDF Page 13 · PDF Page 24 · PDF Page 25 · Item 5 · View Source
06Other Fees
The royalty is the greater of 9% of Gross Profit or a monthly minimum: $0 in months 1–6, $750 in months 7–12, $1,500 in months 13–24 and $2,500 from month 25. A $0 minimum does not waive the 9% royalty. Gross Profit is defined using revenue less the cost of products sold, not after labor, vehicle costs or other operating expenses.
2026 FDD · PDF Page 14 · PDF Page 23 · PDF Page 24 · PDF Page 65 · PDF Page 66 · PDF Page 67 · Item 6 · View Source
Brand Fund and local marketing each use a stated $750 monthly floor and a Gross Profit percentage. The FDD’s floor and percentage-limit wording needs clarification before turning these into a single calculated rate. Required software subscriptions are separate from the system technology fee, which begins once the system is implemented and required.
2026 FDD · PDF Page 14 · PDF Page 15 · PDF Page 18 · PDF Page 19 · Item 6 · View Source
07Estimated Initial Investment
The amended June 2026 FDD lists $172,000 to $490,500 for one business. Vehicle assumptions vary: the low estimate assumes you already own a suitable truck, and other options involve a trailer or an outfitted vehicle. The vehicle note also refers to leasing and initial upfront costs. Confirm a vehicle quote and financing terms before relying on either endpoint.
2026 FDD · PDF Page 24 · PDF Page 25 · PDF Page 26 · Item 7 · View Source
Additional funds of $30,000 to $70,000 cover the first three months and exclude owner compensation. The rent estimate assumes one month plus a deposit and a negotiated free-rent period during buildout. The opening-advertising descriptions differ between sections; the disclosed Item 7 range is shown without claiming one definitive spending schedule.
2026 FDD · PDF Page 25 · PDF Page 26 · PDF Page 27 · PDF Page 40 · PDF Page 44 · Item 7 · View Source
08Required Purchases And Suppliers
WetFuel requires franchisees to obtain major operating items from the franchisor, affiliates, designated suppliers, or suppliers approved in writing. Categories include fuel-handling equipment, delivery vehicles and upfits, fuel and DEF, technology and payment systems, insurance, uniforms, training systems, and safety or environmental services. Some categories must be purchased exclusively from designated suppliers, and the franchisor may change supplier requirements and require a transition.
2026 FDD · PDF Page 27 · PDF Page 28 · PDF Page 29 · PDF Page 30 · PDF Page 32 · PDF Page 36 · PDF Page 37 · Item 8 · View Source
A franchisee cannot use an alternative supplier before written approval. A request must include supplier and product details and may require financial statements, references, insurance documents, samples, and technology-compatibility information. WetFuel says it will respond after receiving a complete request; it may condition or deny approval and may later revoke it. Approval is not automatic.
2026 FDD · PDF Page 27 · PDF Page 33 · PDF Page 34 · Item 8 · View Source
WetFuel and its affiliates may supply or arrange goods and services, and may receive rebates, commissions, or other supplier compensation. The FDD says some such payments do not increase the franchisee’s price, and the franchisor is not generally required to pass supplier payments on to franchisees.
2026 FDD · PDF Page 28 · PDF Page 29 · PDF Page 33 · PDF Page 34 · PDF Page 36 · Item 8 · View Source
09Your Obligations
The obligation table identifies duties across the franchise lifecycle: site selection, pre-opening purchases and development, training, opening, fees, and compliance with system standards and the Operations Manual. It also points to obligations for approved products and suppliers, advertising, insurance, maintenance, staffing and owner participation, records, inspections, and audits. The cited agreement sections and FDD items provide the details.
2026 FDD · PDF Page 37 · PDF Page 38 · Item 9 · View Source
The table also identifies obligations involving transfer, renewal, post-termination conduct, noncompetition, and dispute resolution. These summaries direct readers to the franchise agreement and other FDD items; they are not a substitute for those provisions.
2026 FDD · PDF Page 38 · PDF Page 39 · Item 9 · View Source
10Franchisor Financing
WetFuel says it does not provide direct or indirect financing and does not guarantee a franchisee’s note, lease, or other obligations. This disclosure does not say whether financing may be available from outside lenders.
2026 FDD · PDF Page 39 · Item 10 · View Source
11Training And Support
The initial training program covers fuel safety, equipment, dispatch, technology, sales and market launch. Its schedule lists 18 classroom hours and 28 on-the-job hours, with attendance and satisfactory completion required before opening. WetFuel may vary training for attendees’ experience. Travel and living expenses are the franchisee’s responsibility. The FDD also describes staffing guidance and operating advice, but its descriptions of opening support differ; confirm the actual opening-support package in writing.
2026 FDD · PDF Page 44 · PDF Page 49 · PDF Page 50 · Item 11 · View Source
12Territory
The agreement defines the territory using geographic boundaries, generally around a population of 300,000. It is not an exclusive territory: WetFuel reserves rights involving national and regional accounts, government contracts and other channels. The FDD contains conflicting statements about when territorial rights may change, so a definitive protection or modification rule is not presented here. Confirm the applicable territory terms with the franchisor before relying on them.
2026 FDD · PDF Page 50 · PDF Page 51 · PDF Page 52 · PDF Page 53 · Item 12 · View Source
13Trademarks
The franchise grants permission to use authorized WetFuel marks under the franchisor’s rules; it does not transfer ownership of the marks to the franchisee. Item 13 describes a trademark license and restrictions on how the marks may be used. The franchisor may require changes to a mark, and does not promise to reimburse those costs or defend every trademark claim.
2026 FDD · PDF Page 53 · PDF Page 54 · PDF Page 55 · Item 13 · View Source
14Patents, Copyrights And Proprietary Information
WetFuel says it owns no patents or licenses to patents material to the franchise and has no pending patent applications. It says its original written materials, including the Brand Standards Manual, are protected by copyright, though it has no registered copyrights. A franchisee may use these materials only for its franchised business during the franchise term and consistently with WetFuel’s ownership rights.
2026 FDD · PDF Page 56 · Item 14 · View Source
WetFuel also claims proprietary rights in the Manual and other confidential information, including operating methods, nonpublic business information, customer data, and vendor and supply systems. Franchisees and entity owners must protect that information and use it only for the franchise. WetFuel may require managers and key employees to sign confidentiality agreements.
2026 FDD · PDF Page 56 · PDF Page 57 · Item 14 · View Source
15Your Role As An Owner
The franchisee is not required to personally run day-to-day operations, but WetFuel recommends substantial time and attention. A Principal Executive must be designated and own at least 10% of the business, complete initial training, actively supervise operations, and not act only as a passive investor. The Principal Executive must make reasonable efforts to attend required meetings and cannot miss more than three consecutive required meetings.
2026 FDD · PDF Page 57 · Item 15 · View Source
The franchisee need not personally supervise work at customer sites. A hired general manager may do so and, if the franchise is entity-owned, need not have an ownership interest; the general manager must complete WetFuel’s training. If requested, the general manager must sign confidentiality and noncompetition agreements. The FDD says no other manager restrictions are required.
2026 FDD · PDF Page 57 · Item 15 · View Source
If an entity owns the franchise, all its owners must sign the Guaranty and Non-Compete Agreement. A manager may handle operating duties, but the Principal Executive must actively supervise; the disclosed arrangement is not passive ownership.
2026 FDD · PDF Page 57 · Item 15 · View Source
16Products And Services You May Sell
You may offer only authorized products and services, using trained personnel and the franchisor’s approved operating standards. WetFuel can change the approved offerings. Another business cannot be operated from the franchise location, and material alterations to the location or its appearance require prior written approval.
2026 FDD · PDF Page 58 · Item 16 · View Source
17Renewal, Termination, Transfer And Disputes
The franchise term is 10 years. The FDD describes up to two additional five-year successor terms, subject to advance notice, compliance with obligations, meeting current standards, signing then-current agreements and related documents, and a release unless applicable law prohibits it. A successor agreement may have materially different terms. Termination by WetFuel is for cause and subject to applicable notice and cure rights; the FDD also lists defaults that are non-curable.
2026 FDD · PDF Page 58 · PDF Page 59 · PDF Page 60 · Item 17 · View Source
A franchisee may not transfer the business or an ownership interest without WetFuel’s approval. Conditions include the buyer meeting WetFuel’s standards, completing training, signing current documents, and the business meeting current specifications; the seller must be compliant and sign a release. WetFuel also has a right of first refusal for most transfers, with stated exceptions for transfers to a co-owner or specified family members.
2026 FDD · PDF Page 60 · PDF Page 61 · Item 17 · View Source
After termination or non-renewal, disclosed duties include paying amounts due, returning proprietary materials, stopping business under the brand, and removing identifying marks. A two-year post-term noncompetition restriction is described for specified territories, subject to applicable state law. Disputes are generally assigned to arbitration, except for injunctive relief; forum and Idaho-law provisions are also subject to applicable state law.
2026 FDD · PDF Page 60 · PDF Page 61 · PDF Page 62 · Item 17 · View Source
18Public Figures
WetFuel states that it does not use any public figure to promote its franchise.
2026 FDD · PDF Page 63 · Item 18 · View Source
19Financial Performance Representations
Item 19 reports results from one affiliate-operated, multi-vehicle WetFuel business in Boise for April 20, 2025 through April 10, 2026. Its market covered about 845,000 people. This is not a franchisee earnings history or a startup forecast. The affiliate did not pay franchise royalties or marketing fees; the disclosure includes estimated adjustments and excludes owner compensation. Those limitations matter when reading the original figures, which are linked rather than used to estimate your income.
2026 FDD · PDF Page 63 · PDF Page 65 · PDF Page 66 · PDF Page 67 · Item 19 · View Source
20Outlets And Franchisee Information
The historical tables report zero franchised outlets and one company-owned outlet at the end of 2025. They also contain projected openings for 2026. Projections are not confirmed openings, and this filing does not establish today’s outlet count or available territories. Item 20 describes how franchisee and former-franchisee contact information is disclosed.
2026 FDD · PDF Page 68 · PDF Page 69 · PDF Page 70 · Item 20 · View Source
21Financial Statements
WetFuel says it has not been in business for three years or more and therefore cannot include all financial statements required by the FTC Franchise Rule. Exhibit D contains the franchisor’s audited opening balance sheet dated December 31, 2025. The FDD identifies December 31 as the fiscal year-end.
2026 FDD · PDF Page 70 · Item 21 · View Source
22Contracts
The FDD identifies the attached proposed documents as Exhibit B, the Franchise Agreement with Guaranty and Non-Compete Agreement; Exhibit C, the form of General Release; and Exhibit H, the State Addenda to the Franchise Agreement.
2026 FDD · PDF Page 71 · Item 22 · View Source
23Receipts
The final two pages contain receipts acknowledging delivery of the FDD. These document receipt of the disclosure; they do not establish approval to buy or operate a franchise.
2026 FDD · PDF Page 71 · Item 23 · View Source
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